DENVER—March 6, 2012—Tracy Weise, president of Weise Communications will present alongside Emily Griebel, integrative architect at McKee Wallwork Cleveland, at the PRSA Western District Conference on Monday, March 12, from 1:45 to 3 p.m., at the Denver Center for Performing Arts. Weise and Grievel will lead a breakout session: Marketing from Top to Bottom, Left to Right: An Integrated Approach for Better Results.

The breakout session about the most effective integrated marketing tactics to incorporating public relations into a marketing strategy will increase public relations practioners abilities to incorporate marketing tactics into PR campaigns. The session is a discussion based around the benefits of integrated marketing, how to effectively use marketing tactics and tips for new ways to expand your message across all mediums. They will venture into the realm of fresh and new marketing efforts that have proven successful.

“Weise Communications is a determined agency that strives to provide the maximum integrated marketing results. I am eager to work alongside Griebel to educate other agencies and in-house PR councils on how to use new and effective marketing strategies to keep their public relations campaigns integrated and innovative,” said Tracy Weise.

For more information about the PRSA Western District Conference or to attend the session click here (prsacolorado.org). For information about Weise Communications’ integrated services, please call 303-996-9940, Like Us on Facebook (facebook.com/WeiseCommunications) or Follow us on Twitter (@Weise_Ideas).