Centennial Medical Plaza

JUST IN CASE ER Campaign

RESULT 11% Increase in ER Visits

Humor was the focus of this award-winning campaign developed for the emergency services at Centennial Medical Plaza. It centers around the “just in case” scenarios that happen on ice rinks, soccer fields and golf courses—all the places the creative was placed. Perhaps the most unique element in a healthcare campaign is that no faces were shown, allowing viewers to use their imaginations. Original photography made the campaign very site specific, increasing the relevancy each situation portrayed for patients.

303.996.9940 x101 

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    9200 E. Mineral Ave. Suite 143

     Centennial, CO 80112 

     303.910.2079