Click image to enlarge

For most marketers, social media has become a way of life. Unfortunately, this innovation can often bring with it a lot of repetition and monotony. For effective social media engagement, we calculate this daily commitment to be at least an hour a day. Since its inception, social media has constantly been evolving. The same can be said about the tools we use to manage it. Below are five practical aids to ease the tedium of your social media operations. Postplanner – Postplanne

It is well known that sounds and music are astonishingly effective at stimulating the part of the human brain related to memory. Naturally, music is used in advertising for that very reason. Sonic branding is a branding tool that is becoming increasingly popular in the marketing world. Like all characteristics of branding, the sonic aspect of a brand seeks to create awareness while differentiating the brand from its competitors by reflecting the brand’s distinct character and

For many companies, social media marketing can be quite intimidating. It is our belief that simply keeping some specific principles in mind can make using social media a considerably less daunting proposition. Below are three social media best practices – along with some well-publicized mistakes – to help illustrate their importance and ensure you avoid the same pitfalls. Look before you leap. Capitalizing on popular hashtags in order to increase visibility is a common social