September 23, 2015

Social media is here to stay and its role in our daily lives continues to expand in the foreseeable future. It is becoming clear that health care organizations need to join the party. Only 26% of hospitals use social media in the US. This is particularly alarming consi...

September 8, 2015

By necessity, people generally scan through information from the Internet or articles to process it as quickly as possible. As a result, not everything is retained. Extra effort must be made to create more of an impact. To catch readers’ attention, consider presenting...

August 26, 2015

Creating good design is an incredibly valuable asset that will complement nearly ever aspect of your business, regardless of your industry. It can also be a cumbersome task, expensive and costly in time and resources. If you don’t feel like spooling out the dough for A...

August 20, 2015

Design is a vital aspect when creating, maintaining, and growing a brand. From your logo all the way down to your business cards, strong/good/clean design provides a suite of benefits that will help your business grow in any industry.

Brand consistency. Probably the sin...

July 28, 2015

In our previous post we covered why using high quality photography and imagery will improve your marketing. Whether your marketing for a Health Care, Business to Business (B2B), or Tech company high quality imagery is a must have! Let's take a look at the places where...

July 1, 2015

We are visual beings. Dating back to the days of our ancestors living in caves, visual cues were essential to survival, and today they have taken on another purpose altogether. According to 3M, 90% of the information transmitted to the brain is visual, and the brain pr...

May 7, 2015

“The Fight of the Century” it was dubbed. Arguably the two greatest boxers of the modern era, Floyd Mayweather and Manny Pacquiao, faced off in what would turn to be one of the largest PPV events of all time (grossing more than $300 million). Now the fight might have b...

February 27, 2015

The hottest ticket in town. From their huge portions of deliciously prepared, perfectly seasoned meats, veggies, and guacamole it makes for the perfect lunch or dinner anytime of the week. There really is a whole lot to love. How can you argue with fans who produce vid...

February 11, 2015

When creating objectives it is important to narrowly define both the desired outcome and the means to evaluate success. SMART marketing allows you to do just that. The acronym stands for setting goals that are specific, measurable, attainable, relevant and time-based....

February 4, 2015

Super Bowl 49 was certainly one for the record books. An incredible fourth quarter comeback led by “he who shall not be named”. A visually stunning halftime show starring Katy Perry, a mechanical tiger, dancing sharks, and the return of Missy Elliot. And, of course, th...

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