November 30, 2016

The 2016 holiday season is officially upon us! To celebrate this joyous time of year, we’ve compiled a list of our most beloved holiday commercials. These yuletide advertisements range from being relatively new to having a status as close to classic as a TV commercial...

November 16, 2016

This time last year, Weise put out our Holiday Marketing Tips post for those companies trying to boost revenue during the Christmas shopping season. This year, we've updated the list with some additions that will help your small business get the most out of the 2016 ho...

November 9, 2016

A brand’s style guide, also known as a brand book or brand bible, is an invaluable tool to ensure that brand identity is maintained and upheld across all channels and platforms. From logo design and application to the layout of your website, a style guide is there so t...

November 2, 2016

To commemorate the Chicago Cubs’ first trip to the World Series since 1945, we thought we’d take this opportunity to look at the logos of brands that were around back then – and are still in existence today – to see how these logos have changed (or haven’t). Of course,...

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