October 4, 2017

Effective branding is vital to any business. Unfortunately, many small businesses find that their brand has gotten lost in the noise. If you find your small business in a similar predicament, you’ll be happy to learn that there is a solution. Below are five fixable bra...

June 15, 2016

Now that we’ve established the basics for branding, we want to provide examples of brands that illustrate the importance of having a strong relationship with your target market. The following brands’ stories present excellent learning opportunities for how to maintain...

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