5 Hashtag Tools to Boost Your Brand’s Exposure

Last week, we discussed the basics of hashtag construction and usage. This week, we’ve provided a list of tools to make using hashtags easier and more effective. The following tools are designed to help you get the most out of your hashtags.

RiteTag. If you often find yourself racking your brain trying to create new hashtags, RiteTag might be just what you need. As you type your proposed hashtag into RiteTag, you get immediate advice on its quality and strength as a usable hashtag. RiteTag also provides alerts that keep you informed about trending topics. RiteTag is $49 a year and offers a free 7-day trial.

Hashtagify.Me. Hashtagify.Me is a free search engine that allows you to search for hashtags on Twitter. It helps locate trending hashtags and determine the best ones to use for optimal results. Hashtagify.Me also provides a feature that allows you to track hashtags on Instagram.

Talkwalker. Talkwalker lets you track the performance of your hashtags across social media and beyond. The feature that makes Talkwalker stand out from similar analytic tools is the fact that, apart from the usual social media platforms, it monitors the internet, news outlets, print, television and radio and provides alerts that let you know when and where your hashtag has been used. Talkwalker offers “Basic,” “Corporate,” and “Enterprise” plans that range in cost from $8,400 to $36,000 a year.

Hashtracking. Hashtracking offers a variety of helpful features for tracking your hashtags and analyzing the data. It also allows you to export your data for use in reports so you can track your results. Hashtracking offers a variety of plans with varying degrees of features that range from $50 to $1500 per month.

Hashtags.org. Hashtag.org offers a vast directory of hashtags along with performance analytics and tracking for each. There are four plans with a variety of features within each plan. These plans vary from $49 to $349 a month.

Do you use some of these tools? Are there tools that you prefer to use that are not on this list? Please share!